It is essential to generate leads for your senior market life and health insurance Live Transfers leads. There are many ways to accomplish this, but if you are looking for an excellent ROI, look no further than Live Transfer Insurance Leads. 

Your agents waste time on leads that don't convert. Sometimes, prospects are no longer interested. Other times, they have already purchased from your competitor. They may also be very interested, but also very busy. The result is the same: agents waste time on leads that do not convert. 

In order to provide better ROI and more conversions, Health Insurance Live Transfer leads can address these issues. 

At The live leads, we provide Health Insurance Live Transfers leads and Medicare Live Transfers leads for many of the largest insurance carriers and agencies in the business. This primer will cover everything you need to know if you are just getting started exploring this revenue-generating opportunity or comparing providers.

What is a live transfer? 

During a live transfer, a call centre representative transfers a call to an insurance agent.

Using live leads, we generate demand by contacting people who have engaged in Medicare and Final Expense Insurance information. Once a prospect has been qualified, the call is transferred to a live agent who can complete the sale. Our live agents contact each prospect to determine if they are interested in purchasing insurance. 

What is the difference between a live transfer, a warm transfer and a cold transfer?

• A live transfer occurs when a call center representative qualifies a lead and transfers the call to a specialized agent. 
• When making a warm transfer, the first representative provides information to the agent. This "warms" the agent up. 
• Cold transfers occur when the agent does not receive information when the call is transferred. Blind transfers are also common.  

How do live transfer calls work?

Three basic steps are involved in live transfer calls:

1. The prospect and the call center representative initiate a call.
2. To qualify the lead, the representative speaks briefly with the prospect.
3. The call is transferred to an insurance agent if the call center representative qualifies the lead. 

How can you source the highest quality live transfer insurance leads?

It's important to use a good source when transferring live leads, as with all leads.

• In order to ensure legal compliance, leads need to be scrubbed. (Read more about this below.)
   
• It's crucial to train the call center agents properly. Scripting, as well as different questions and scenarios, need to be discussed. When targeting the senior demographic, representatives need to know how to handle a prospect who is showing signs of dementia - they need to know not to transfer in this case.
   
• Leads must be of high quality. Pushing for transfers at any cost - even if they're low quality or not legally compliant - can waste time and expose you to legal risk.
   
• First impressions matter when it comes to sales, so a healthy work environment is essential. The call needs to start off on the right foot or it won't go anywhere. You need a lead source with a good culture, one that's professional but not too corporate or rigid, in order to accomplish this. Setting the right tone and setting your agents up for success can be achieved with some personality, passion and care.

Why is it essential to find a live transfer partner that is highly focused on compliance?

Although robocalls may seem like anything goes, telemarketing calls are heavily regulated. The Telephone Consumer Protection Act (TCPA), the Telemarketing Sales Rule (TSR), the Do Not Call Registry, and other regulations restrict who, when, and how telemarketers may call. Those who fail to comply with these rules can suffer massive fines, lawsuits, and damage to their reputations