The importance of final expense insurance is becoming increasingly apparent to many people. There is a tremendous opportunity for insurance agents, and final expense live transfers leads are a fantastic way to capitalize on it. Live transfer lead providers are not all the same. It is important to know what to look for before selecting a live transfer lead partner.

Final Expense Insurance Demand

LIMRA and Life Happens' Insurance Barometer Study found that 31% of consumers are more likely to buy insurance in the next year because of COVID-19. Many people are still uninsured, and 59% of uninsured consumers say they need life insurance. 

Life insurance policies come in many forms with different benefit amounts, features, and premiums. A final expense insurance policy might be an option for consumers who don't need higher benefits - or the higher premiums that come with them. According to Parting, the average North American traditional funeral can cost between $7,000 and $10,000, so it's important to plan for final expenses, and insurance can help.

Taking advantage of the final expense market

From the Life Insurers Council, Think Advisor reports a 9% increase in final expensive life insurance premiums between 2019 and 2020.

Life insurance, including final expense insurance, is now popular among many people. When selling final expense insurance, you need good timing. Your time will be wasted chasing ineffective leads if you approach a consumer before they're ready to buy. Conversely, if you wait too long, you'll lose out to your competition. The best time to reach consumers is when they are ready to make a purchase.

You can do that with final expense live transfers leads. The advantage of live transfer leads is that you can purchase calls already populated with qualified leads. A call center representative first talks to the prospect. Call center representatives transfer promising prospects to call buyers, who take over the conversation. 

Lead generation using this system eliminates many problems associated with other methods. There is no need to waste time calling numbers that don't answer. Competitors can't beat you to the finish line. Whenever a lead is transferred live, you know that he or she is extremely interested and available at that particular time. 

It's great if this sounds good to you - you're right. It can be, at least. Live transfer lead partners aren't all the same, so you have to know how to pick a good one from a bad one.